BTA Marketing Brochure - Edmonton - Website Content Writer

Building Trades of Alberta required a writer to revise one of its primary print marketing resources. The revision needed to capture BTA's pro-active partnering stance.


Testimonial: Building Trades of Alberta

We all get to a place in life where there just isn’t enough of us to go around and we wished someone could step into our shoes to do a little research, editing or writing on our behalf. Having worked with Bob Hesketh over the last 12 months, I can honestly say I have found a resource and partner that I can rely on to do just that, when the need arises. Bob is extremely intuitive and works hard to ensure he understands the issue and your audience, and then writes or edits in a fashion that would be consistent with how you want your message delivered. Feedback from our target audiences has been positive and gives me confidence that Bob will be a long term valuable asset to my business. There is no doubt I can rely on Bob and Chinook Multimedia to meet any writing or research project that I may need to supplement my available resources and get the job done.

Warren Fraleigh
Executive Director
Building Trades of Alberta

Writing and Editing


Building Trades of Alberta (BTA) partners with contractors, owners, government agencies, and construction and maintenance industry stakeholder organizations. We had assisted BTA with writing and editing content for its website. As is the case with many of our clients, the trust we earned on one contract led to another.

BTA is already involved in dozens of partnering arrangements with many of Alberta's most important construction and maintenance industry stakeholders. Yet BTA's role is little known. Our writing and editing tasks were to:

  • communicate BTA's mandate
  • provide BTA's reasons for partnering
  • explain the advantages of partnering with BTA
  • simplify the language.
Building Trade Unions Love to Partner

Our turnaround time was less than one week without further revisions. You can check out the entire brochure on the new BTA website.


writing, editing

If you have questions or want to tell us about your project, Contact Us, click on the Request Quote button on this page, or call +1 (780) 446-9631.
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